BTEC Level 3 Business students from Rutland County College took part in an Enterprise Challenge Day. Following a series of workshops around event management, the teams had to come up with an event concept, business plan and marketing campaign and pitch it to the other groups and a panel of judges.
The winning idea was an interactive e-gaming tournament event to raise money for the Free Kicks Foundation. The judges were impressed with their innovative concept, attention to detail, scalable business plan and, what they all agreed, was a great brand. All teams really engaged with the activity, which was a valuable ‘real-life’ addition to their studies.
The panel was made up of Rebecca Jackson of The Skills Service and Nucleus Events, Ben Timberley of Egality Communities, Ben Callagham of BGC Events and Carl Smith, the College Principal.